Invention / Exhibition / Creativity / Branding

Human Powered V.Machine

The idea

Can you imagine eating as much chocolate as you want without gaining weight? That was the idea that sparked one of the most-talked about campaigns designed by Stereonoise – a human powered vending machine that “sold” products in exchange for calories burned.

The results

A free exhibition space at the L’Illa Diagonal shopping center, presence on different national and international television channels, and Pep Torres being named as one of the 50 best inventors of the year by international press, including TIME magazine.